Live circular, reduce waste, save water, and plant trees. With a lifetime membership you get a pair of jeans and over 40% off every future pair of jeans you buy, all while making a difference.
Jeans made from old jeans, truly circular fashion
Buy a pair
Reduce waste, save water, and plant trees with our more sustainable jean. Once you love us, you can always opt into the membership later. Send in your old pair for a $20 credit towards a new pair.
Looks Good
100% Upcycled
Plants Trees
"These are the most comfortable jeans I've ever worn, plus I'm saving the planet"
#overandover #newdenim
Sustainability over & over
Look, we're not perfect. But we are dedicated to becoming more sustainable with every decision we make
We're starting with jeans made from trees. You could call them "jees". Or maybe "treens". Or, just plain awesome
From there, we're supplementing trees with cotton waste from your old jeans as the cellulose input to make an even more sustainable lyocell fiber
Along the way, we are partnering with One Tree Planted to plant a tree for every product sold
Try-out our denim for 30 days with free shipping. If you aren't 100% satisfied, we'll gladly take them back