Jeans that are better for the planet and as soft as your sheets. If it weren't for the classic fit and dark-blue wash, we'd be tempted to call them green jeans.

Using a fraction of the water and one-fifth of the farmland, our fabric is easier on the Earth than conventional cotton denim

Natural, recyclable, and biodegradable, our jean is upcycled into new jeans, forever avoiding landfill

A tree is planted for each pair bought, meaning you're leaving the world better off

Get a discount on your purchase for sending in your old pair

We cut the fabric into little bits, dissolve it into a pulp, and upcycle it into future generations of pants

Enjoy your new, simply comfortable jeans and send them back to us whenever you're ready for a new pair

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